Why Crocs Are So Practical

I honestly can't believe it took this long for the Croc to make a full comeback, but it has. Their brightly colored shoes are popping up everywhere – online shops, clothing stores and in your social media feeds. During the mid 00's, Croc was sooo uncool (am I allowed to say that?) that everyone was throwing them away and running for a pair of tennies. But after several years at the bottom of the footwear trend barrel, crocs have made a full comeback.

So are Crocs the perfect shoe? Perhaps not. But they are practical, comfortable, and easy to wear, which means they're pretty close to being just that. If you wear flip-flops around the house or out and about, why not wear those same comfortable straps with a little extra support and protection for your foot? Perhaps O'Keefe put it best: "It's a blessing. It's a great way to enjoy the outdoors. You don't want to be all dressed up for the beach."

I was lucky enough to work with crocs on a handful of campaigns and the relationship still stands great.